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RETAIL POP-UP SHOP

REFINERY HOTEL 

SPRING 2020

PROJECT

Located in Midtown Garment District of Manhattan, this pop-up shop experience is for the Refinery Hotel. The goal of this project was to develop a commercial environment that communicates the fundamental brand narrative. With a focus on customer behavior, the merchandising of hard and soft good product lines are explored in this space. The design of this space is a fresh take on the hotel's modern, industrial and rustic characteristics. The concept of this design is inspired by the hotel's history of being a re-purposed hat factory. The revival pop-up shop shares the message that what is old can still breathe new life. 

SCOPE

Brand Research

Space Planning 

Concept Development

3D Realistic Renderings

Video Walkthrough 

DESIGN DECK

PROGRAMS

SketchUp + Vray

Vectorworks

Photoshop

InDesign

Kubity

iMovie

INTERIOR ENTRANCE

refinery hotel floor plan_1_4_scale_.jpg

REFINERY HOTEL PRODUCT DISPLAY

VINTAGE / REPURPOSED CLOTHING AND ACCESSORIES

LED DISPLAY SCREEN

CASH WRAP

HANDBAGS & BLANKETS

HOME PRODUCTS

ACCESSORIES

CENTRAL DISPLAY

EXTERIOR ENTRANCE

FLOOR PLAN

Refinery Pop-Up Window Graphic-02.png

PRIMARY LOGO

SECONDARY LOGO

Refinery Pop-Up Window Graphic-03.png