S/S 2021 Wellness Photoshoot

Using the WGSN, trend report research developed the direction for a spring/summer 2021 editorial story. Labeled the "intention collection" this progression of photos captures clothing, skincare, and accessories with a focus on positive slogans and wellness. Where our focus goes, energy flows so we might as well focus our attention on things that benefit positive growth for ourselves in all aspects of our lives.

Scope: trend research, art direction, photography, styling, post-production editing, videography